Graphic Design Discourse Evolving Theories, Ideologies, and Processes of Visual Communication Henry Hongmin Kim

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Graphic Design Discourse Evolving Theories, Ideologies, and Processes of Visual CommunicationSince its inception, the field of graphic design--whose primary aim is visual communication--has struggled between two contradictory poles design resulting from a rigorous, fixed set of rules, and design that expresses the hand of the artist. But what if designers focused on process and critical analysis over visual outcome? Through a carefully selected collection of more than seventy-five seminal texts spanning centuries and bridging the disciplines of art, architecture, design history, philosophy, and cultural theory, this illuminating anthology establishes a new paradigm for graphic design methodologies for the twenty-first century

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